Improving Decisions About Health, Wealth, and Happiness by Offering Better Choices
Nudging is nothing more than a gentle push towards a good direction. We are being nudged in almost everything we do. The problem is, who is nudging you, and what are they pushing you towards?
Does it benefit you or is it a benefit of the person or company nudging you?
"A nudge is a small change in the surroundings that make it more likely for the desired option to be chosen". We like to show you how to recognize a nudge, determine if it's in your favor or not, and how not to fall victim to deceptive nudges